Planner

1 day ago


Singapore MCI GROUP ASIA PACIFIC PTE. LTD. Full time

Roles & Responsibilities THE OBJECTIVE Drive the overall strategic direction — and develop interesting and effective recommendations — for marketing and engagement campaigns informed by research and data. THE WORK The Planner will work closely with the Solutions department, across other functions, and clients on new business proposals and the execution of awarded projects. As part of the planning work, you will be responsible for analysing the creative brief, providing the ideal environment for creative development, and crafting the complete proposal for delivery to clients. You will be instrumental in driving projects from concept to launch and be confident in devising strategies that consider all aspects of marketing mix and engagement best practices. The ideal candidate is someone who lives and breathes the administrative and strategic aspects of developing a proposal and be as interested in our clients’ business as a customer or key stakeholder would be. You are innately curious and aim to enable the team to produce innovative ideas grounded in data and research. You thrive on seeking new trends, identifying cultural and social shifts, and experimenting with technology to make your insights and proposals fresh, meaningful and progressive. Solution Development (70%) • Examine clients’ businesses to get to know their brands and understand their objectives • Liaise with creatives, sales team, and clients to identify business challenges and develop ideas • Brainstorm with team members to develop strategies and creative approaches • Take charge in developing creative and brand briefs as needed, collaborating and briefing effectively with internal team and external vendors when necessary • Producing cohesive, creative and intelligent plans to bring success to campaigns, win new clients and help retain existing clients • Design attendee and user journey experiences • Produce and present proposals to clients • Ensure budgets are developed in accordance with internal guidelines Administration (30%) • Maintain and updating partner database and files • Update budget and proposal templates • Maintain industry and partner relationships THE HIVE The Planner is an integral part of the Solutions Department and reports to the Lead Strategist. You will work closely with the Client Success Team as well as the Experiential Team. You will also meet prospective clients and industry partners to establish and maintain close relationships. THE GOOD TO HAVE • Diploma/Degree qualification in Business/Marketing/Communications/PR • Experience/exposure in Meetings and Events or marketing industry will be highly advantageous • Excellent verbal and written communication, as well as presentation skills • Confident in managing and communicating with senior team members • Possess great customer mindset and a proactive disposition • Able to conduct research and draw information from a variety of sources and channels • Able to analyse research findings and develop concept plans and strategies • Able to multitask and prioritise tasks to meet multiple deadlines • Fluency in English (both written and spoken) • Proficient in Microsoft Office applications ADDITIONAL LOCAL BENEFITS • Annual Leave and Birthday Leave • Employer-paid Business Travel Insurance, unlimited WhiteCoat teleconsults, Dental/Vision reimbursements • Employer-paid Group Hospital & Surgical, Outpatient Clinical, Outpatient Specialist & Personal Accident Insurance • Comprehensive internal Learning & Development portal and opportunities for external courses Tell employers what skills you have Ability to Multitask


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