Global Marketing Manager

5 days ago

Singapore CARUX TECHNOLOGY PTE. LTD. Full time

Key Responsibilities 1) Strategic Planning Develop and execute global marketing strategies aligned with the company's vision and market trends. Analyze market research and the competitive landscape to identify opportunities for growth. Consolidate marketing reports and global vehicle production data from external agencies into structured information, identifying opportunities before they arise. 2) Brand Management Collaborate with Public Relations to manage and enhance brand identity and positioning in the global market. Develop marketing campaigns that communicate brand value and engage target audiences at shows and industry conferences. 3) Product and Technology Launches Collaborate with R&D, Program Management, and Sales teams to synchronize demonstrator development with marketing efforts. 4) Budget Management Manage marketing budgets and allocate resources effectively for maximum ROI. Monitor and report on marketing spending and performance against targets. 5) Stakeholder Engagement Collaborate with general management, sales, program management, R&D, and operations teams to facilitate communication and ensure alignment on marketing strategies. Build relationships with key stakeholders, including customers, partners, and industry organizations. 6) Team Leadership Lead and mentor colleagues to contribute to the marketing tasks, fostering a collaborative and innovative work environment. Oversee the development of marketing materials and collateral with other groups in the company. Qualifications Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred. Over 5 years of experience in marketing, preferably within the automotive industry or Tier 1 suppliers. Proven track record of managing global marketing campaigns and contributions to (automotive) shows. Strong analytical skills with experience in market research and data-driven decision-making. Excellent communication and interpersonal skills, capable of influencing at all levels. Proficiency in digital marketing tools and platforms. Ability to work in a fast-paced, dynamic environment and manage multiple projects. Additional Information Willingness to travel as required. Knowledge of global automotive trends and regulations is a plus. #J-18808-Ljbffr

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