Assistant/E-Commerce Manager

3 days ago


Singapore AMOREPACIFIC SINGAPORE PTE. LTD. Full time

Where heritage meets innovation — Sulwhasoo’s journey to uncover the timeless essence of holistic beauty. Job Summary: Lead e-commerce growth across Shopee, Lazada, and D2C platforms, driving sales and profitability while exploring new opportunities via affiliate, live, and video channels. Harness data-driven insights to optimize campaigns, boost brand visibility, and generate high-quality traffic. Deliver actionable business reviews to identify risks and unlock opportunities, ensuring sustainable revenue growth and market leadership. Job Description: A. Business planning & Sales Collaborate with the Brand team to drive strong e-commerce growth and deliver a best-in-class online experience. Implement and curate retail strategies across multiple marketplaces and e-commerce platforms. Provide strategic direction and support for e-commerce demand generation, digital marketing, and business optimization. Take a hands-on approach in planning, developing, and launching key e-commerce campaigns, with a focus on “Mega-Campaigns” (Lazada Birthday, 11.11, 12.12, Super Brand Days), including concept, promotional mechanics, creative design, and sourcing of gifts. Build and maintain strong relationships with e-commerce platforms and external agencies. Plan campaign mechanics with consideration of profitability and discount levels to ensure sustainable business growth. Manage e-commerce projects end-to-end, supporting overall business objectives. B. Digital Marketing Take ownership of e-store development to drive conversions, including shop-in-shop design, product content creation, and feature upgrades based on market trends and competitor insights. Curate and execute online activation campaigns across platforms to enhance customer experience and generate strong reviews and feedback. Manage KOL collaborations for product seeding, live streaming, and events, including new product launches and various campaigns. C. Business Intelligence Identify market opportunities to grow online revenue-generating channels. Conduct competitive and market analyses to inform strategy. Translate market insights into innovative and effective growth campaigns. Job Requirements: Bachelor degree in Business/Marketing or other related field. At least 3 years of relevant experience in e-commerce management. Experience in managing e-marketplaces (Shopee & Lazada) is highly preferred. Experience/strong understanding of beauty industry would be ideal. Comfortable working in a fast-paced and constantly changing environment. #J-18808-Ljbffr


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