Influencer Marketing Specialist

1 day ago

Singapore jobr.pro Full time

Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work , offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work , providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally. Job Responsibilities : Manage communications and relationships between potential partners (scouted talent) and influencers with management teams to create opportunities for brand building, social growth and fan engagement Negotiate and maintain influencer partnership contracts and manage deliverables and payments Manage influencer outreach and lead product seeding initiatives Support and develop the Content Creator Program, which includes onboarding of participants and creating of marketing activities for the program Coordinate with internal and external teams and offer influencer and partnership support to wider organizational marketing efforts Plan and develop regional and global engaging, timely, and relevant content across multiple social media channels, including events coverage Be the Razer community ambassador that engages with fans at events and/or tradeshows Coordinate the setup for production of influencer content (studio, office, and/or events)Analyze metrics from influencer media campaigns to optimize future campaigns. Conduct ongoing analysis and reporting of team and channel performance data and make strategic suggestions for improvement Ensure that influencer campaigns and results meet objectives and budget Other duties as assigned Pre-Requisites : Bachelor's degree in Communications, Marketing, Digital Media or PR or equivalent work experience 3-4 years' experience in influencer marketing and talent management 2+ years of business development and partnerships experience Great communication and influence skills, as well as experience in negotiating contracts Understanding of social media best practices, online marketing, and engagement techniques Experience in the use of social media management and analytical tools/software and editorial content calendaring Ability to work in a fast-paced environment, focusing on generating business results Ability to work with global teams across multiple cultures Ability to work under pressure and manage multiple activities at the same time Gamer and gaming knowledge is required Comfortable presenting on camera and in front of live audiences Razer is proud to be an Equal Opportunity Employer. We believe that diverse teams drive better ideas, better products, and a stronger culture. We are committed to providing an inclusive, respectful, and fair workplace for every employee across all the countries we operate in. We do not discriminate on the basis of race, ethnicity, colour, nationality, ancestry, religion, age, sex, sexual orientation, gender identity or expression, disability, marital status, or any other characteristic protected under local laws. Where needed, we provide reasonable accommodations - including for disability or religious practices - to ensure every team member can perform and contribute at their best. #J-18808-Ljbffr

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