Media Relations Manager

We are seeking a proactive and skilled
Media Relations Manager
to significantly amplify Tzu Chi's impactful stories, strengthen our public presence, and inspire greater community engagement through strategic media outreach and fostering strong relationships with media partners
Key Responsibilities
Strategic Communication Planning
Work with leadership and editorial teams to develop and implement strategic media communication plans aligned with Tzu Chi's vision and organizational priorities.
Media Relations and Public Exposure
Build and maintain contact lists of mainstream media, online platforms, and KOLs (including nano-influencers), cultivating long-term partnerships.
Draft and edit bilingual press releases, media invitations, and spokesperson scripts; adapt content for regular dissemination through media partners.
Media Engagement and Event Coordination
Plan and execute media-facing events, such as press conferences, opening ceremonies, and interviews, managing protocols and logistics.
Coordinate with internal teams and volunteers to ensure smooth media facilitation and consistent messaging.
Monitoring, Analysis, and Crisis Communication
Monitor media and social platforms to track coverage and sentiment; compile regular reports and inform strategic adjustments.
Activate crisis communication procedures and coordinate official statements during significant events or reputational risks.
Media Requests and External Liaison
Serve as the main liaison for media inquiries, assessing collaboration proposals and managing interview arrangements.
Coordinate with internal units to provide accurate and timely information aligned with leadership direction.
Cross-Departmental Coordination
Consolidate updates from Tzu Chi's various missions and confirm messaging with spokespersons for public release.
Manage partner requests for media materials, ensuring compliance with branding, copyrights, and data protection policies.
Annual Report Coordination
Oversee the production of the annual report with internal stakeholders and vendors, ensuring factual and editorial accuracy.
Track progress, lead content compilation, and maintain high publication standards.
Volunteer and Spokesperson Training
Mobilize Media Relations volunteers to support media receptions and outreach efforts.
Plan and implement internal spokesperson training with regular briefings and media response simulations.
Job Requirements
Diploma or Bachelor's degree in Communications, Public Relations, Journalism, or a related field.
Minimum 3 years of experience in media relations, mainstream media, multimedia production, or a closely related field involving project coordination and planning.
Bilingual proficiency in English and Chinese (written and spoken) are essential.
Strong knowledge of mainstream media operations and keen awareness of current affairs.
Proven experience in crisis communication and reputation management.
Proactive, detail-oriented, and able to work independently while maintaining effective teamwork.
Passionate about NGO/VWO work, with alignment to Tzu Chi's values will be an advantage.
Willingness to work outside office hours occasionally, with time-off provided as compensation.
** Please submit your CV and portfolio. We regret that only shortlisted candidates will be notified.
From Passion to Compassion
With over 30 years of supporting the community, Tzu-Chi Foundation (Singapore) is dedicated to uplifting lives through various services that make a positive difference. Our media team plays a key role in sharing impactful stories and inspiring others to join us in building a compassionate, supportive community.
We invite passionate individuals to be part of this meaningful journey.
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