Product Marketing Executive

7 days ago


Singapore STAFFLINK SERVICES PRIVATE LIMITED Full time

Location: Alexandra
Monday - Friday: 8.30AM - 5.30PM
Our client provides advanced technology solutions in electronics and IT equipment, supporting businesses with reliable products, technical services, and customer-focused innovations.
Key Responsibilities
Assist in developing and executing marketing plans for the Consumer Electronics (Home Appliances) business unit to achieve business objectives.
Coordinate and oversee advertising and promotional activities, including ATL/BTL campaigns, in-store marketing collaterals, price adjustments, and new product launches.
Conduct market research and analysis to identify consumer trends, competitive landscape, and growth opportunities.
Perform regular store visits to assess product visibility, monitor competitor activities, and build insights from retail partners.
Track and evaluate trade promotions’ effectiveness, analyze ROI, and recommend improvements for future campaigns.
Collaborate with creative and digital agencies to manage content updates for websites, social media, in-store visual merchandising, retail renovations, and ad-hoc projects.
Prepare timely reports and presentations to support management decisions.
Provide support on other ad-hoc marketing initiatives as assigned.
Requirements
Minimum 2 years of relevant experience, preferably in the consumer electronics or home appliances industry.
Diploma or higher qualification in Marketing or related discipline.
Proficiency in Microsoft Office applications.
Strong communication skills, with the ability to liaise effectively with Chinese-speaking counterparts.
Resourceful, meticulous, and able to multitask effectively.
Strong problem-solving ability, results-driven mindset, and positive working attitude.
Passionate about marketing, eager to learn, and committed to meeting deadlines.
HOW TO APPLY:
Interested applicants, please click on "Apply Now".
We regret only shortlisted candidates will be notified.
Stafflink Services Pte Ltd
EA Licence No.: 04C4294
EA Personnel: Chua Xue Min (Joesefyn)
EA Personnel Reg. No.: R
#J-18808-Ljbffr



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