Marketing Manager

2 weeks ago

Singapore Dr Ora Full time

Dr Ora is a beauty and health brand in Singapore, Malaysia and Hong Kong, is looking for an experienced Marketing Manager to develop and manage marketing programs in our online & offline channels, support business objectives, lead acquisition, foster customer retention, execute business development, provide sales support, and advance brand building. Our ideal candidate has experience developing and executing marketing campaigns while managing and inspiring a team. He/she will be comfortable with day-to-day marketing activities, as well as long-term strategy, thriving with tight deadlines and changing needs. If you are a people-person who loves the rewarding challenge of building a brand, we want to hear from you. Objectives of this Role Drive the comprehensive marketing strategy, execution of marketing programs for the Dr. Ora Group of brands Spearhead brand positioning, discern target audiences, and architect marketing blueprints to bolster business objectives across varied channels and segments. Steer and monitor the marketing budget, ensuring alignment with set targets and overarching objectives. Distill insights from customer behavior, emerging consumer trends, market analyses, and marketing best practices to formulate result-oriented strategies. Daily and Monthly Responsibilities Craft creative briefs, ensuring the alignment of creative vision with business objectives for all advertising and external communications. Ideate and roll out multi-channel campaigns across the customer journey, guaranteeing consistent messaging across platforms. Oversee content strategies for customer and internal touchpoints, set budget benchmarks, engage in event participation, document business processes, and amplify sales support. Harness customer and market intelligence to steer outreach strategies, bolster sales, enhance customer conversions, and foster loyalty. Articulate ideas, strategies, and deliverables to both internal and external stakeholders, while consistently liaising with senior leadership on marketing initiatives, strategies, and budget allocations. Requirements Bachelor's degree in Marketing or a related field Minimum of 7 years of professional marketing experience, with a minimum of 3 years in a leadership role. Profound understanding of the retail and consumer product industry. Exceptional communication, leadership, and project management skills. Analytical acumen with a penchant for data-driven decision-making. Ability to thrive in a dynamic environment, juggling multiple projects. Benefits 13th month bonus (AWS)Additional bonus (based on performance)Performance Inventive Career progression Travel Opportunities #J-18808-Ljbffr

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