Copywriter

2 weeks ago


Singapore Moonbow Full time

Role Overview You’re a wordsmith with range — a conceptual thinker who can write snappy taglines, compelling scripts, and thoughtful manifestos with equal ease. You know how to tell stories that stick, whether it’s for a social campaign, a pitch deck, or the side of a box. You have a strong creative point of view, but you’re also adaptable to brand tone and voice — from witty and playful to rebellious and edgy. If you think in big ideas and craft the details, we want to hear from you. Key Responsibilities Write engaging, original copy across a wide range of touchpoints: headlines, taglines, body copy, social captions, websites, packaging, presentation decks, and more. Craft brand narratives, tone of voice guidelines, and brand manifestos. Ideate and write names for brands, products, and services. Develop stories, scripts, and creative concepts for brand films, Instagram Reels, and other short-form content. Work closely with designers, art directors, and strategists to concept campaigns and shape brand worlds. Write and edit copy for client presentations and internal decks. Proofread and polish copy for clarity, accuracy, grammar, and tone. Adapt copy styles across a variety of brand voices, from humorous and irreverent to bold and rebellious. Contribute to ideation sessions and help shape campaign thinking from concept to execution. Think big-picture and long-term, with the ability to develop cohesive campaign narratives. Requirements 4–7+ years of copywriting experience, preferably in creative studios or advertising agencies. A portfolio that demonstrates strong conceptual thinking, versatility in tone, and a flair for storytelling. Proven experience writing for brands across different industries and media. Comfortable working in tandem with creative teams, designers, and strategists. A sharp editorial eye and attention to detail — you proofread as you write. Strong understanding of tone, voice, and narrative structure. Comfortable presenting your work and articulating your thinking to both internal teams and clients. Familiarity with writing for social media and an understanding of digital content formats. Collaborative, curious, and never short on ideas. Bonus Points Experience naming brands/products at a professional level. Background in scriptwriting, film, or storytelling. Some familiarity with SEO, UX writing, or content strategy. Interest in culture, trends, and what makes people pay attention. #J-18808-Ljbffr


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