Senior Brand Strategy Executive

3 days ago


Singapore beBeeMarketing Full time

Job Title

Strategic Brand Manager Opportunity

We are seeking a skilled Strategic Brand Manager to develop and execute a clear brand strategy that resonates with our target markets. The successful candidate will be responsible for driving growth and awareness through 360° campaigns across digital, social, PR, SEO/SEM, events, and content channels.

Key Responsibilities:

  • Develop and implement a comprehensive brand strategy that aligns with the company's vision and objectives.
  • Plan and oversee marketing campaigns to drive engagement and conversions.
  • Collaborate with internal teams to create high-quality content that builds trust and thought leadership.
  • Track and analyze key performance indicators (KPIs) to refine strategies and optimize ROI.
  • Ensure global brand campaigns are adapted to local markets with cultural relevance and resonance.

Requirements / Skills:

  • Degree in Marketing, Business, Communications, or related discipline.
  • 5-7 years of experience in brand and marketing, ideally in fintech/tech/financial services.
  • Strong mix of strategic thinking and hands-on execution.
  • Expertise in digital marketing tools (SEO, SEM, social media, analytics platforms).
  • Excellent written and verbal communication skills in English.
  • Analytical mindset with strong storytelling skills.
  • Proactive, agile, and able to thrive in a fast-paced environment.

Benefits:

  • Competitive salary package.
  • Opportunities for professional growth and development.
  • Collaborative and dynamic work environment.


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