Marketing Manager

Talent Experience Director @ Maker Lab | Building inhouse teams globally Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab's cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production. Role Summary: As a Marketing Manager overseeing Program Operations, you'll manage the flawless execution of regional creator programmes. This high-impact role requires a self-starter to drive efficiency, budget control, and strategic operational leadership, ensuring a consistent brand experience across multiple markets. Role: Implement and manage scalable, automated event invitation processes, leveraging the insights and analytics (I&A) propensity model to streamline outreach efforts. Develop, own, and strategically maintain the regional operational playbook and master calendar for the creator programmes, as directed by the program lead. Act as the central operational point of contact for local teams executing regional events, providing strategic support for their production and logistical needs. Maintain and distribute standardised templates for events to ensure a consistent and high-quality brand experience across all markets. Own the budget for the creator programme, including processing all related purchase orders and invoices efficiently. Compile and distribute the monthly Creator Marketing newsletter and manage the submission process for internal communications snippets. Assist key stakeholders in preparing materials for Quarterly Business Reviews (QBRs) and manage relationships with key event vendors. You: 6+ years of experience in program management, marketing operations, or a similar leadership role within a large technology or media company. Proven experience in managing and owning large operational budgets, processing purchase orders, and handling complex vendor contracts. Exceptional organisational skills and meticulous attention to detail, with a demonstrated ability to manage multiple complex, moving pieces simultaneously. Strong leadership experience in maintaining and optimising operational playbooks and master calendars. Experience assisting senior management with materials preparation for executive-level meetings (e.g., QBRs). Proficiency with event management processes and tools, particularly those involving automated outreach and communication. A proactive, self-starter mindset with the ability to anticipate and troubleshoot problems. Excellent communication and collaboration skills to work effectively with cross-functional and local teams. Exceptional verbal and written English communication and presentation skills and - ideally - fluent in another Asian language to cover projects across APAC. Contract type: 12 months fixed term contract Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email. If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012. Referrals increase your chances of interviewing at Maker Lab by 2x Seniority level Mid-Senior level Employment type Contract Job function Marketing, Advertising, and Project Management Industries Advertising Services, Marketing Services, and Public Relations and Communications Services #J-18808-Ljbffr