Driving Customer Engagement

1 week ago

Singapore beBeeData Full time $90,000 - $120,000
CRM Specialist Role Overview">

We are seeking a highly skilled CRM Specialist to support the execution of cross-channel communications for our e-commerce platform. The ideal candidate will drive platform retention, engagement, and usage metrics through effective communication strategies.

Key Responsibilities:
  • ">
  • Collaborate with cross-functional teams (Product, Marketing, Creative, Tech) for effective GTM strategies.
  • Assist in planning and executing CRM & campaign programs.
  • Drive platform retention, engagement, and usage metrics.
  • Manage user segmentation, communication delivery, and performance evaluation.
  • Use data analytics to anticipate user behavior and create new touchpoints.
  • Conduct comprehensive experiments throughout the customer lifecycle.
  • Plan and integrate data points with the CRM applications.
  • Coordinate analysis of industry trends to meet business objectives.
">

">Requirements:">

The ideal candidate should possess strong research and communication skills, be highly organized and detail-oriented, and capable of managing multiple projects simultaneously. Key requirements include:

  • ">
  • Minimum 2 years of experience in growth, marketing, CRM or BA roles.
  • Robust knowledge of digital assets and traditional finance.
  • In-depth understanding of economic trends and analyzing market indicators.
  • Proficient in delivering campaigns and managing automation with rigorous A/B testing.
  • Sensitive to numbers, logical thinking, and analytical skills.
  • Proven track record of using data and analytics tools to increase performance and enhance customer experience.
  • Excellent command of English; Mandarin proficiency is a bonus.
  • Excellent project management and communication skills.
  • Experience working to enable marketing personalization and dynamic content with 1st and 3rd party data.
  • Experience in SQL or HTML is an advantage.
  • Familiarity with CRM software (e.g., Braze, Hubspot, Salesforce) is a plus.
">

">What We Offer:">

We provide a dynamic work environment with opportunities for growth and development. Our team is passionate about innovation and excellence, and we seek like-minded individuals to join us.

">How to Apply:">

Interested candidates should submit their resume and cover letter outlining their relevant experience and qualifications.

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