Senior Luxury Brand Strategist

2 weeks ago

Singapore beBeeMarketing Full time $80,000 - $120,000
Prestige Brand Manager Role

The Prestige Brand Manager will be responsible for the adaptation and execution of strategic marketing plans for assigned luxury brands in Travel Retail Asia Pacific, with the objective of achieving targets related to brand visibility, awareness, revenue growth, and profitability.

Key responsibilities include leading the development and implementation of brand strategies in collaboration with the Commercial Team, as well as creating and executing marketing launch and trade animation calendars.

In addition, the Prestige Brand Manager will prepare and cascade launch strategies and post-launch assessments, working closely with the digital business team to champion digital marketing initiatives and enhance the traveler's shopping experience.

Furthermore, the Prestige Brand Manager will monitor and analyze brand performances, preparing business reviews and client presentations to inform key stakeholders.

Pricing and Digital Marketing:

The Prestige Brand Manager will collaborate with the Commercial Team and Business Analyst to support pricing exercises through pricing studies, analysis, and recommendations.

Additionally, the Prestige Brand Manager will organize and review annual competitive price surveys, create engaging brand experiences, and identify opportunities to drive business growth.

Requirements:
  • 5 years of experience in a similar position from the beauty industry or travel retail sector.
  • Degree holder in Marketing or Business.
  • Fluent in written and conversational English.

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