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Content Narrative Specialist

1 week ago


Singapore WE Communications Full time

Job Summary

WE Communications is seeking a Word Wizard Wanted to craft compelling narratives that break through the noise and make brands unforgettable. The ideal candidate will have a proven track record of developing effective stories that engage target audiences and drive results.

About the Role

The successful candidate will be responsible for leading creative ideation and strategy development, guiding junior writers, and collaborating with art directors, strategists, and clients to create cohesive campaigns.

Key Responsibilities

  • Develop strategic content that drives engagement and conversions
  • Lead brainstorming sessions and contribute insights that shape campaign direction
  • Partner with cross-functional teams to create compelling narratives
  • Mentor junior writers to enhance their skills and confidence
  • Stay up-to-date with industry trends and emerging platforms to maintain a competitive edge

Requirements

  • Minimum of Diploma or Bachelor's Degree in Communication or Business in Marketing
  • At least 6+ years of experience as a copywriter in a communications, advertising, or digital agency environment
  • Excellent writing and communication skills, with the ability to write in various voices and styles
  • Strong understanding of graphic design principles and the interplay between textual and visual elements
  • Ability to work on multiple projects simultaneously and adapt to changing priorities