Marketing and Digital Growth Specialist
7 days ago
We are seeking an exceptional Marketing and Digital Growth Specialist to join our team at AC P. COMPUTER TRAINING & CONSULTANCY PTE LTD in Sentosa, Singapore.
Company Overview
My Queen is a pioneering prenatal and postpartum wellness centre dedicated to empowering modern women through maternal care. Our mission is to provide holistic support for expectant mothers and new families, fostering a culture of positive emotional wellbeing and parental bonding.
Salary:$60,000 - $80,000 per annum, depending on experience
About the Role
As our Sales & Marketing Executive, you will play a pivotal role in developing and implementing marketing strategies to elevate our brand awareness, drive website traffic, and engage our target audience. Your primary responsibility will be to create and execute digital campaigns across various social media platforms, ensuring seamless integration with our company's bilingual website.
Key Responsibilities:
- Formulate innovative marketing plans to establish a lasting digital connection with consumers
- Develop and manage ongoing company presence on social media (Instagram, Facebook, WeChat, Weibo etc.)
- Leverage Google Adwords and Facebook to launch optimized online adverts, increasing company and brand visibility
- Cultivate SEO efforts (keyword, image optimization etc.) to enhance online presence
- Create engaging content for blogs and promotional emails, distributing them via multiple channels
- Contribute creative ideas for content marketing and update the company website
- Enhance user experience on the company's website
- Monitor digital marketing performance using tools like Google Analytics and WebTrends
- Stay abreast of online marketing trends and maintain up-to-date strategies
- Pursue cold calling opportunities; close sales and collaborate with customers throughout the process;
- Achieve or surpass annual sales targets; and
- Collaborate with management on sales goals, planning, and forecasting, as well as maintaining short- and long-term business development plans.
Requirements and Qualifications:
- Demonstrated experience as Digital Marketing Executive or similar role
- In-depth understanding of digital marketing principles and best practices
- Proven expertise with B2C social media, Google Adwords, and email campaigns, as well as SEO/SEM
- Proficiency in web analytics tools (e.g. Google Analytics, WebTrends etc.)
- Strong creative writing skills for content creation
- Analytical mindset and critical thinking abilities
- Excellent communication and interpersonal skills
- Bilingual proficiency in English and Chinese
- Minimum Diploma in marketing or relevant field
Benefits
We offer a dynamic work environment, competitive salary, and opportunities for professional growth and development.
Other Information
You hereby give consent for ACP Computer Training & Consultancy to use and process your personal data related to your job application and have read and understood their Data Protection Notice for Job Applicants.
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