Social Media Data Analyst Position

2 weeks ago


Singapore Maker Lab Full time
About Maker Lab

At Maker Lab, we take a talent-centric approach to building decentralized technology-led agency teams. Our cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies.

About the Role

We are seeking a skilled Social Media Data Analyst to join our team and work on our technology client. The analyst will be responsible for identifying, monitoring, escalating, and reporting emerging social media trends. Additionally, they will collaborate with various stakeholders to quantify conversations about the brand, recommend optimizations, and scale the program across different products and regions.

Key Responsibilities:
  • Trend Monitoring and Reporting

The ideal candidate will have expertise in social listening tools (e.g., Brandwatch, Sprinklr) and Boolean logic. They will manage proactive monitoring systems to identify and respond to emerging social media trends. They will also produce clear insights and action items for product teams through daily reports during significant trend volumes.

  • Manage benchmarking sheets, a Social-First database, and a dashboard for improved reporting.
  • Develop and maintain central Social-First operations to enable program success.
Requirements:
  • BA/BS degree or equivalent practical experience.
  • 3+ years of experience in social media analysis for global brands and 5+ years in marketing (preferably digital) for technology companies or agencies.
  • Expert knowledge of social listening tools (e.g., Brandwatch, Sprinklr) and Boolean logic.
  • Proven track record managing social media intelligence for large brands.

The salary for this role is estimated at $80,000 - $100,000 per year, depending on location and experience.



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