Paid Advertising Specialist

3 weeks ago


Singapur, Singapore Boo Full time

We are a thriving online dating and social media company, dedicated to creating a platform that connects individuals and fosters meaningful relationships.

The Role

Job Summary:

  • Develop and execute online advertising strategies across various paid platforms (e.g. Google Ads, Facebook Ads, etc.) to drive revenue growth and improve customer engagement.
  • Collaborate with cross-functional teams to ensure campaigns align with marketing strategies and meet business objectives.
  • Identify target audiences, set up and monitor campaigns, and provide regular reports on campaign performance.
  • Stay up-to-date with industry trends and best practices in paid social media advertising.
  • Develop and maintain a deep understanding of the company's online advertising channels and their role in the marketing funnel.
  • Communicate effectively with the team and stakeholders, providing regular updates on campaign performance and progress.

Key Responsibilities

  • Develop and execute online advertising campaigns across various paid platforms.
  • Collaborate with cross-functional teams to ensure campaigns align with marketing strategies.
  • Identify target audiences and develop effective advertising strategies to reach them.
  • Monitor and report on campaign performance, providing regular updates to stakeholders.
  • Stay up-to-date with industry trends and best practices in paid social media advertising.

Requirements

  • 3-5 years of experience in paid advertising or a related field.
  • Proven track record of successful online advertising campaigns.
  • Strong understanding of paid marketing channels and technologies, including paid search, retargeting, social network advertising, and content distribution networks.
  • Hands-on experience with marketing budgets and forecasting/reporting results.
  • Excellent communication and project management skills.

What We Offer

  • A dynamic and fast-paced work environment.
  • Opportunities for professional growth and development.
  • A competitive salary and benefits package.


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