Regional Marketing Lead

4 weeks ago


Singapore SAP Full time

Unlock Business Growth

At SAP, we're looking for a skilled Regional Marketing Lead to drive our APJ marketing strategy. As a key member of our team, you'll be responsible for translating business objectives into a cohesive marketing plan.

Responsibilities and Tasks

Collaborate with stakeholders to develop a go-to-market strategy that drives business outcomes. Develop and execute marketing plans across the customer lifecycle, portfolio, segment, and channel. Orchestrate scaled execution and innovation in defined areas of excellence to power a consistent customer experience.

Key Competencies and Skills

  • Strong understanding of regional market dynamics, competitors, and adaptation requirements
  • Business acumen, customer buying journey mindset, and outcome-driven orientation
  • Effective stakeholder management skills and ability to communicate clear field requirements
  • Strong leadership and project management skills to drive medium to large-scaled projects
  • Ability to analyze funnel health performance data and derive insights to inform optimization and planning decisions

Job Requirements and Qualifications

Minimum 15 years of marketing experience Experience in B2B marketing and high-tech marketing Strong communication and interpersonal skills Self-starter who desires to show ownership and commitment to the job

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