Strategic Brand Manager

6 days ago


Singapore ALLSWELL TRADING PTE LTD Full time
Job Description

We are seeking a highly skilled Strategic Brand Manager to join our team at Allswell Trading PTE LTD. This is an excellent opportunity for a seasoned professional to drive marketing innovations and contribute to the company's brand growth.

About the Role

The successful candidate will be responsible for developing and implementing integrated marketing plans, managing overall brand portfolios, and analyzing market trends to identify opportunities for growth.

  • Main Responsibilities:
  • Develop brand development plans and strategies to support Allswell's brand portfolio.
  • Implement integrated marketing plans and campaigns to drive brand growth and profitability.
  • Analyze market trends, consumer behavior, and competitor activity to inform marketing decisions.
  • Collaborate with the marketing team to develop consumer promotions and activations.
  • Work closely with sales and channel teams to ensure consistency in brand image across all distribution channels.
Requirements

To be successful in this role, you will need:

  • A degree in any business-related field.
  • A minimum of 3 years of experience in brand management, preferably in the FMCG beverage industry or health and wellness products.
  • Strong leadership skills, result-oriented, self-motivated, pragmatic, analytical, problem-solving, communication, and negotiation skills.
  • Ability to work under pressure and independently.
  • Strong commercial acumen and innovative entrepreneurial spirit.
Salary and Benefits

The salary for this role is estimated to be around $80,000 - $110,000 per annum, depending on experience. In addition to a competitive salary, we offer a range of benefits, including medical insurance, retirement plan, and professional development opportunities.



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