Content Strategist

3 weeks ago


Singapore Careers@Gov Full time

We are seeking a dynamic Content Strategist to join our Parents and Caregivers team at the Health Promotion Board (HPB).

About the Role

This is an exciting opportunity for a skilled project manager to develop and implement content strategies that drive behavioral change in parents and caregivers.

Responsibilities
  • Develop and implement content strategies that align with HPB's vision of making Singapore a nation of healthier people.
  • Work closely with internal and external stakeholders to create new or integrated projects that promote healthy living among parents and caregivers.
  • Synthesise information and develop resources such as infographics, short reels, and other engaging materials.
  • Conduct testing, analyse pre- and post-marketing results to improve communication and engagement efforts.
  • Propose and lead projects to develop new innovative outreach materials that inform and equip parents and caregivers in healthier living.
  • Conceptualise and implement outreach strategies to create integrated initiatives within the ecosystem.
  • Develop strategic and sustainable collaborative partnerships to champion health promotion initiatives addressing identified health needs and issues within the community.
  • Manage and improve processes, coordinate with team members as part of project teams.
About You

We are looking for a self-motivated individual with at least 1 year of relevant working experience in partnership and project management. The ideal candidate will possess:

  • Good project management skills with experience in ideas curation and execution, and project management for the required target audience.
  • Good organisation skills, being able to think objectively and able to mulit-task.
  • Good negotiation/influencing and conflict management skill.
  • Good written and verbal communication skills. Prior experience in creative and human-centered design is a plus.
  • Proficiency in data analysis and reporting.
  • A pulse on the needs of the target audience that would be used to design and execute suitable health promotion programmes.
What We Offer

We offer a competitive salary of SGD $80,000 - SGD $110,000 per annum, depending on experience, plus benefits and opportunities for growth and development.



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