Product Marketing Specialist

3 weeks ago


Singapore Razer Full time

Marketing Campaign Coordinator Role:

This role will assist in the development and execution of global marketing campaigns for the Lifestyle Division which include categories such as apparel and partnerships with external brands.

As a Marketing Campaign Coordinator, you will provide support in the creation of creative and promotional assets, copies, and social media content.

Responsibilities:

  • Prepare marketing campaign and launch strategy and presentation decks
  • Work closely with the functional and supporting stakeholders for the creation of creative and promotional assets, copies, and social media content
  • Perform market analysis and research on the latest trends
  • Research and evaluate competitor marketing and digital content
  • Assist with daily administrative duties

Learning objectives:

  • Understanding Marketing Strategy Development
  • Creative Asset Creation
  • Market Analysis and Research
  • Collaboration and Stakeholder Management
  • Understanding Gamer Mindset and Industry Trends

Pre-Requisites:

  • Graduate of a Marketing, Communications, or similar field
  • Good to have: Understanding of gamer mindset, esports and the gaming and consumer electronics industry
  • Passion for marketing and learning
  • Able to multi-task and work in a fast-paced environment independently and as a team
  • Must be proactive with a solution/result-oriented attitude and team player
  • Able to commit at least 6 months to the internship
  • Good working knowledge Excel, Word, Outlook and PowerPoint

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