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Regional Brand Ambassador

3 weeks ago

Singapore beBeeMarketing Full time $60,000 - $120,000

We are seeking a highly skilled Marketing & Communications Professional to play a vital role in driving brand growth in the Asia Pacific region.

The ideal candidate will support the Regional Marketing & Communications Manager in coordinating and executing comprehensive marketing strategies across various digital platforms.

Responsibilities
Campaign Planning and Execution
Develop and execute ATL and BTL campaigns that align with HQ's directives, brand guidelines and objectives:
  • Conceptualize, plan and execute the strategy and content for digital engagement touchpoints such as websites, E-Commerce platforms and social media channels
  • Work closely with partners on digital marketing campaigns (e.g. programmatic advertising) and monitor effectiveness to optimize for future efforts

Digital Platform Management
Oversee all digital platforms used as engagement touchpoints, including website updates, e-commerce platform management and social media channel optimization:

  • Collaborate with vendors to develop and execute strategies for GS9 Club platforms in the region
  • Plan, coordinate and collaborate with stakeholders on promotional events and activations

Performance Monitoring and Reporting
Monitor campaign performance, track key metrics and provide regular updates on advertising print calendars, marketing activities reports and PR reports:

  • Ensure compliance with financial regulations and update expense trackers accordingly

Industry Trend Analysis and Compliance
Stay up-to-date with industry trends, customer behavior and competitors' campaigns to identify growth opportunities and areas for improvement: