Senior Brand Ambassador

2 weeks ago

Singapore beBeeMarketing Full time $80,000 - $120,000
Job Title:

Sr. Marketing Strategist

Drive brand awareness and sales across all facets of marketing with our Sr. Marketing Strategist role. We are seeking a creative professional to lead and optimize digital initiatives, ensure consistent brand messaging, and manage campaigns to build brand loyalty.

Key Responsibilities:

  • Develop and implement a comprehensive marketing strategy aligned with business objectives.
  • Lead and optimize digital initiatives (social media, SEO, SEM, email campaigns, and paid ads) to drive traffic, conversions and online engagement.
  • Ensure consistent brand messaging and positioning across all touchpoints, managing campaigns to build brand loyalty and positive perception.
  • Coordinate offline marketing activities like print, outdoor ads and events.
  • Manage the planning, execution and performance of integrated marketing campaigns, ensuring on-time delivery and measurable success.
  • Engage and retain customers through personalized communications, loyalty programs and excellent customer service.
  • Pursue partnerships and sponsorship opportunities to expand brand reach and contribute to business growth.
  • Conduct research to identify consumer trends, competitors' activities and new opportunities, using insights for informed marketing decisions.
  • Analyze campaign performance, providing actionable insights to optimize strategies and measure ROI.

Requirements:

  • Bachelor's degree in Marketing, Communications or Business Management.
  • Proficiency in graphic design software (e.g. Adobe Photoshop, Illustrator, InDesign) and digital marketing tools (e.g. Google Analytics, social media management tools and email marketing software).
  • Strong understanding of marketing principles, strategies and techniques.
  • Excellent written and verbal communication skills.
  • Creative thinking and problem-solving abilities.
  • Ability to work effectively in a fast-paced environment.
  • Attention to detail and ability to manage multiple projects simultaneously.

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