Marketing Associate/Senior Marketing Associate
3 days ago
Job Title: Associate/Senior Associate Marketing
We are seeking an experienced Marketing Associate/Senior Associate to join our team at Garena. As a key member of our marketing team, you will be responsible for conducting market research and analyses to identify target audience preferences and trends in Singapore, Malaysia, and the Philippines.
Key Responsibilities:
- Conduct market research and analyses to identify target audience preferences and trends in Singapore, Malaysia, and the Philippines
- Manage social media channels and engage with the gaming community in each of the markets
- Monitor trending topics across social media platforms, including Facebook, Instagram, YouTube, and TikTok
- Formulate and execute marketing-related initiatives based on learnings from industry best practices in a timely manner
- Plan and execute events, partnerships, and influencer collaborations to increase brand awareness, user acquisition or revenue
- Support the marketing team in other tasks and projects as needed
Requirements:
- Bachelor's degree in Marketing, Business Administration, or a related field
- Passion for the gaming industry and knowledge of popular games in Singapore, Malaysia, and the Philippines
- Experience with local community activations or end-to-end social media strategy planning is preferred
- Strong communication and interpersonal skills to effectively engage with diverse audiences
- Excellent written and verbal communication skills in English
- Proactive and self-motivated with the ability to work independently and as part of a team
- Creative thinking and ability to generate innovative ideas for marketing campaigns
- Strong analytical skills and ability to interpret data to drive marketing decisions
About Garena:
Garena is a leading global online gaming company that empowers gamers with exciting experiences and opportunities. We are committed to providing a fun and engaging platform for gamers to connect, play, and compete with each other.
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