Digital Marketing Strategist

7 days ago


Singapore D.V.I SOLUTIONS (S) PTE. LTD. Full time

About the Role:

As a Digital Marketing Strategist at DVI Solutions, you will play a pivotal role in driving our company's marketing efforts forward. With a focus on B2B digital marketing, you will develop and execute comprehensive marketing strategies to further establish DVI's presence in the market.

Key Responsibilities Include:

  • Collaborate with Senior Management to drive the execution of the marketing strategy and programs, ensuring alignment with DVI's overarching marketing objectives
  • Create impactful content for various mediums, including email, landing pages, social media, campaigns, presentations, and case studies
  • Develop and manage the calendar of marketing programs, events, and activities in coordination with the strategic direction set by management
  • Lead content development for customer communications and campaigns, working closely with the in-house design team and external agencies on design and creative production
  • Manage DVI's social media presence to drive brand and marketing objectives, overseeing scheduling and utilizing reporting/analytics to continually improve effectiveness
  • Work closely with sales teams to engage customers and facilitate the sharing of customer success stories, serving as references for the brand

Requirements:

  • 5+ years' experience in digital B2B marketing, with proven expertise in content creation and campaign management across various channels (preferably LinkedIn)
  • Proven marketing and content/copy writing experience
  • Proficiency in CRM and marketing automation software
  • Strong skills in CRM and electronic direct marketing, with a focus on leveraging Marketing Cloud
  • A data-driven approach to managing marketing funnels and campaign spends
  • Experience with basic design tools
  • Strong verbal and written communication skills

Compensation and Benefits:

We offer a competitive salary of $80,000 - $100,000 per annum, depending on experience, along with a range of benefits including medical insurance, retirement plan, and opportunities for professional growth and development.



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