Country Trade Marketing Lead

7 days ago


Singapore beBeeCountryTradeMarketing Full time $90,000 - $120,000
Job Title: Country Trade Marketing Lead

This role offers a unique opportunity to drive business growth through effective trade marketing strategies. As a Country Trade Marketing Lead, you will be responsible for implementing and executing the trade marketing strategy across assigned countries.

Main Responsibilities:

  • In-Store Activation Management
  • Lead in-Market Country Trade Marketing Managers (CTMs)
  • Ensure Trade Marketing Objectives Are Achieved
  • Plan and Execute In-Store Activation Budgets
  • Manage In-Store Activation Budgets
  • Develop POSMs and Manage Deployments
  • Liaise with Distributors and Sales Teams
  • Responsible for MyPS Score Improvement
  • Capability Building and Training

Requirements:

  • University Degree in Business or Marketing Discipline
  • Solid Experience in Trade Marketing or Relevant Field
  • Experience in In-Store Activation and Channel/Brand Strategy Implementation
  • Strong Stakeholder Management and Cross-Functional Collaboration Skills
  • Fluency in English, Written and Spoken
  • Advanced MS Office Skills


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