Content Strategy Lead
6 days ago
We are seeking a highly skilled Social & Content Manager to lead our content creation, social strategy, and community engagement efforts. This is an exciting opportunity for a creative storyteller with a deep understanding of digital trends, audience engagement, and brand voice.
Responsibilities:
* Collaborate with the head of content and social marketing to develop content and social calendars across key platforms – LinkedIn, Facebook, and owned channels.
* Work with in-house teams and other agency partners on the development of content to fulfill these calendars – this would be both long-form and short-form, across a range of different formats.
* Lead the tracking and monitoring of social and content for internal reporting and also the extraction of insights for future learnings.
Requirements:
* A strategic thinker who can take business and campaign strategies and deploy them in a content and social space.
* Someone familiar with executing and deploying content on the aforementioned platforms – understanding best practices and the nuances of messaging required across different platforms.
* Organized and a clear communicator – able to manage up and also provide clear briefs and direction for agency partners.
* Eager to understand business – the subject matter in financial services can be complicated, so a passion to understand is important.
About Us:
At Publicis Groupe Singapore, we believe that our Humankind philosophy allows our creativity to transform human behavior. We're a collective of passionate, purposeful, and progressive creative agencies in Singapore and Asia. We're committed to becoming better versions of ourselves every day.
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