Marketing Specialist: Delivering Results-Driven Campaigns
5 days ago
Unlock your potential in a dynamic marketing role at PSB Academy PTE. LTD.
About the RoleWe are seeking an experienced Marketing Specialist to join our team, responsible for driving results-driven campaigns that achieve branding and lead generation objectives.
This exciting opportunity will report to the Marketing Manager at PSB Academy, where you will work closely with cross-functional teams to develop and implement strategic marketing plans.
Key Responsibilities- Support the implementation of marketing strategies across various ATL and BTL channels.
- Collaborate with Programme Consultants to ensure alignment with business and sales objectives.
- Provide data-driven insights to optimize campaign performance and improve ROI.
- Manage content production, including video filming, photography, and testimonials collection.
- Develop online and offline initiatives to engage target audiences and drive lead generation.
- Monitor and report on budget allocation and expenditure against planned activities.
- Ensure marketing expenses are managed within allocated budgets.
- Degree in Marketing, Advertising, Business, or Public Relations with 2-5 years of experience.
- Proven track record in integrated marketing and project management.
- Experience in social media marketing and Google Ads is advantageous.
- Ability to multitask with high initiative and sound business acumen.
$85,000 - $110,000 per annum, depending on experience.
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