Lead Growth Strategy Specialist

4 days ago


Singapur, Singapore BIGO Full time
Job Overview:

We are seeking a Senior Growth Strategy Manager to spearhead our initiatives aimed at expanding user engagement and retention. This role is pivotal in driving our growth agenda through innovative marketing strategies and collaborative efforts.

Key Responsibilities:
  • Lead growth initiatives encompassing media purchasing, influencer partnerships, and integrated marketing campaigns to enhance user acquisition.
  • Identify and advocate for platform enhancements, optimizing operational efficiency and establishing key performance indicators to meet user growth and retention objectives.
  • Conduct thorough product and user analysis, crafting growth strategies that resonate with regional cultural nuances, while working closely with the media buying team to execute these strategies.
  • Engage with cross-functional teams to gather insights and refine products, fostering an environment conducive to business expansion.
  • Remain informed about market trends and user growth methodologies to discover innovative approaches for mobile product development.
Qualifications:
  • A Bachelor’s degree or higher, accompanied by a minimum of 3 years of experience in marketing or project management within technology-driven organizations.
  • Exceptional analytical abilities, adept problem-solving skills, and proficiency in project management and communication.
  • A results-driven mindset, characterized by optimism and the capacity to prioritize effectively in a dynamic work environment.


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