Digital Marketing Specialist: Brand Development and Social Media Coordination
2 weeks ago
We are a dynamic company looking for a skilled Digital Marketing Specialist to join our team. The ideal candidate will be responsible for developing and implementing effective brand development and social media coordination strategies.
Job DescriptionKey Responsibilities:
- Maintain and enhance our online social media presence across various platforms, including Instagram, LinkedIn, and our website.
- Create engaging content for our social media channels, such as designing graphics, taking photos, and crafting captions that align with our brand's voice and aesthetic.
- Develop and execute content strategies to increase brand awareness, monitor and analyze marketing performance metrics, and refine efforts for better outcomes.
- Collaborate closely with our merchants to coordinate deliverables and ensure timely completion of projects.
- Work collaboratively with our design team to conceptualize and propose creative solutions tailored to client requirements, ensuring seamless communication and coordination between clients and the design team.
- Provide valuable feedback to the design team to guarantee customer satisfaction and brand alignment.
- Support in operational matters and events.
Requirements:
- Proficiency in written and spoken English.
- Comfortable interacting with partners and clients.
- A genuine passion for digital marketing.
- Possess decent photo-taking skills (the bar is set relatively low).
- Proficient in design software such as Figma and Photoshop (a bonus, but not essential).
We offer a competitive salary of $45,000 - $60,000 per annum, commensurate with experience. This role is perfect for someone who is excited about digital marketing, has excellent interpersonal skills, and is eager to grow with our company.
Skillset and QualificationsThe successful candidate should possess strong skills in middle office management, social media management, project management, and digital marketing. Proficiency in copywriting and customer satisfaction is also highly desirable.
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