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Gamification Lead

1 week ago

Singapore Elfie Full time
About the Role

We are looking for a talented Loyalty Program Manager to join our team at Elfie. In this role, you will be responsible for designing and implementing loyalty programs that drive user engagement and retention within our mobile app.

You will use your expertise in game design, loyalty programs, and data analysis to create in-app experiences that encourage users to consistently engage with our platform and unlock valuable rewards.

Your strategic vision and analytical mindset will be crucial in optimising our gamification ecosystem and loyalty program to align with our global expansion plans and deliver a localised, personalised experience for users across diverse markets.

Key Responsibilities
  • Design and implement loyalty programs that drive user engagement and retention
  • Use data analysis to inform program decisions and optimize program performance
  • Collaborate with internal departments (Data, Product, Local Activation teams) to coordinate the implementation of new reward and gamification strategies efficiently
  • Oversee product launches and lifecycle