Senior Content Leader

4 days ago

Singapore beBeeStrategist Full time $90,000 - $120,000
Job Description:

The Senior Content Strategist will play a pivotal role in developing and executing content strategies that drive business outcomes.

Key responsibilities include:

  • Developing insights and strategic responses to briefs
  • Advocating for a mobile-first and short-form content agenda
  • Evaluating ideas and concepts against strategy frameworks
  • Establishing effective collaboration with stakeholders
  • Acting as a content expert and advocate within the organization
  • Advising clients and colleagues on effective content strategies

Required Skills and Qualifications:

  • 5-7 years of experience in a Strategy role with Content Strategy as a core function
  • Strong understanding of Content Marketing across various channels
  • Proficiency in Content Formats, Performance, Testing, Optimization, and Search
  • Familiarity with Content Publishing and Distribution methods and technologies

Benefits:

  • Opportunity to work in a fast-paced environment
  • Collaborative team culture
  • Professional development opportunities

Others:

  • Curiosity about AI and new technologies, with a willingness to learn and adapt
  • Discretion in handling confidential information
  • Proactive, enthusiastic team player
Responsibilities:

The Content Strategist plays a crucial role in driving business outcomes through best-in-class content and multi-channel activities.

Key responsibilities include:

  • Developing content and strategies informed by consumer, category, channel, and performance insights
  • Collaborating with stakeholders to craft effective briefs and targeted audience, user experience, customer journey, content strategy, editorial calendars, content calendars, content guidelines, and distribution strategy

Best Practices:

  • Driving a Best Practice approach to content creation
  • Supporting a test and learn approach to content strategy

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