Digital Marketing Lead
3 days ago
We are seeking a highly skilled Digital Marketing Lead to oversee the development and execution of B2C marketing campaigns. This role will play a crucial part in driving business growth and success for EBUY PTE. LTD.
Key Responsibilities:
- Create and implement comprehensive digital marketing strategies to achieve business objectives.
- Manage and execute B2C marketing campaigns across various channels, ensuring maximum brand awareness and engagement.
- Analyze campaign performance data, track key metrics, and provide actionable insights for continuous improvement.
- Oversee social media platforms, email marketing campaigns, and content creation to ensure alignment with the brand's voice and goals.
- Collaborate with cross-functional teams (Sales, Product, Creative) to ensure a unified marketing approach.
- Develop and manage marketing materials, promotional content, and advertisements to enhance visibility and sales.
- Assist in the organization of events, product launches, and promotional activities.
Requirements:
- Bachelor's degree in Marketing, Business, or a related field.
- Strong understanding of digital marketing, social media, SEO, and analytics.
- Excellent written and verbal communication skills.
- Strong organizational and project management skills.
- Ability to work independently and in a team-oriented environment.
- Proficiency in Microsoft Office Suite and marketing tools.
- Creative thinker with a passion for staying up-to-date on marketing trends.
Salary Information:
$90,000 - $110,000 per annum, depending on experience and qualifications.
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