Digital Marketing Lead

3 days ago


Singapore EBUY PTE. LTD. Full time
Job Overview

We are seeking a highly skilled Digital Marketing Lead to oversee the development and execution of B2C marketing campaigns. This role will play a crucial part in driving business growth and success for EBUY PTE. LTD.

Key Responsibilities:
  • Create and implement comprehensive digital marketing strategies to achieve business objectives.
  • Manage and execute B2C marketing campaigns across various channels, ensuring maximum brand awareness and engagement.
  • Analyze campaign performance data, track key metrics, and provide actionable insights for continuous improvement.
  • Oversee social media platforms, email marketing campaigns, and content creation to ensure alignment with the brand's voice and goals.
  • Collaborate with cross-functional teams (Sales, Product, Creative) to ensure a unified marketing approach.
  • Develop and manage marketing materials, promotional content, and advertisements to enhance visibility and sales.
  • Assist in the organization of events, product launches, and promotional activities.

Requirements:
  • Bachelor's degree in Marketing, Business, or a related field.
  • Strong understanding of digital marketing, social media, SEO, and analytics.
  • Excellent written and verbal communication skills.
  • Strong organizational and project management skills.
  • Ability to work independently and in a team-oriented environment.
  • Proficiency in Microsoft Office Suite and marketing tools.
  • Creative thinker with a passion for staying up-to-date on marketing trends.

Salary Information:

$90,000 - $110,000 per annum, depending on experience and qualifications.



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