CRM Strategist

4 weeks ago


Singapur, Singapore PRISM+ Full time

At PRISM+, we're on a mission to revolutionize the smart home appliances market with cutting-edge products at affordable prices. As a key member of our team, you'll play a crucial role in driving our CRM initiatives forward.

We're seeking a detail-oriented and critical-thinker who can craft a seamless customer lifecycle ecosystem, from nurturing and converting to up-selling and cross-selling. Your key responsibilities will include:

  • Owning CRM-related channels, such as newsletters, marketplace inbox, and SMS
  • Developing a circular customer journey ecosystem
  • Planning content and activation strategies tailored for each stage of the customer journey
  • Managing customer databases and generating reports with actionable insights
  • Proposing AB tests and new ways of running CRM channels

Requirements

  • Min. diploma/degree in Business or Marketing related fields
  • Min. 2-3 years of working experience in CRM-related marketing roles
  • Strong content and copywriting skills with high proficiency in English language (spoken and written)
  • Possess hands-on experience in CRM-related platforms and tech-stacks
  • Proficiency in Microsoft Excel and other reporting tools (e.g. Tableau, DataStudio, etc) is a plus
  • Experience in Photoshop or any design tools is a plus

Benefits

  • Attractive remuneration package
  • Annual outpatient benefit (includes dental and optical benefits)
  • Health insurance
  • Annual increment
  • Performance bonuses
  • Birthday leave
  • Free bubble tea on Fridays


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