CRM Strategist
4 weeks ago
At PRISM+, we're on a mission to revolutionize the smart home appliances market with cutting-edge products at affordable prices. As a key member of our team, you'll play a crucial role in driving our CRM initiatives forward.
We're seeking a detail-oriented and critical-thinker who can craft a seamless customer lifecycle ecosystem, from nurturing and converting to up-selling and cross-selling. Your key responsibilities will include:
- Owning CRM-related channels, such as newsletters, marketplace inbox, and SMS
- Developing a circular customer journey ecosystem
- Planning content and activation strategies tailored for each stage of the customer journey
- Managing customer databases and generating reports with actionable insights
- Proposing AB tests and new ways of running CRM channels
Requirements
- Min. diploma/degree in Business or Marketing related fields
- Min. 2-3 years of working experience in CRM-related marketing roles
- Strong content and copywriting skills with high proficiency in English language (spoken and written)
- Possess hands-on experience in CRM-related platforms and tech-stacks
- Proficiency in Microsoft Excel and other reporting tools (e.g. Tableau, DataStudio, etc) is a plus
- Experience in Photoshop or any design tools is a plus
Benefits
- Attractive remuneration package
- Annual outpatient benefit (includes dental and optical benefits)
- Health insurance
- Annual increment
- Performance bonuses
- Birthday leave
- Free bubble tea on Fridays
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