Lead Generation Specialist

2 days ago

Singapore beBeeCampaign Full time $80,000 - $100,000

Job Opportunity: Lead Generation Specialist

The successful candidate will be responsible for coordinating and executing lead generation campaigns, ensuring timely delivery of assets and effective management of campaign calendars.

Campaign Management and Execution

  • Develop campaign strategies from concept ideation to launch, guaranteeing seamless execution and timely asset delivery.
  • Oversee the campaign calendar, including digital ads, customer experience journeys, and tactical campaigns with distribution partners.
  • Collaborate with creative agencies or partners for design adaptation and timely delivery of campaign assets.

Lead Management and Fulfillment

  • Support processes to ensure prompt lead follow-up and maintain the hygiene of lead tagging, segmentation, and status tracking in CRM systems.
  • Manage incentive fulfillment processes, track and forecast incentive usage, redemptions, and budget allocation.

Campaign Analytics and Optimization

  • Analyze campaign performance data across marketing channels to identify trends and insights for optimization.
  • Prepare post-campaign reports and monthly summaries for internal and external stakeholders.

Stakeholder and Partnership Coordination

  • Coordinate with marketing and retail teams to align on both digital campaigns and face-to-face initiatives.
  • Organize on-ground events, roadshows, and store promotions.

This is a unique opportunity to contribute to the success of our campaigns. If you are a motivated and experienced professional with excellent communication skills, we invite you to apply.

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