Global Product Marketing Strategy Director

1 week ago


Singapore beBeeLeader Full time $160,000 - $200,000
Key Role Summary:

The ideal candidate will define and lead the go-to-market strategy for a flagship B2B product. As a senior leader, they will shape product narratives, drive international adoption, and build bridges between product, engineering, sales, and marketing teams.

Job Responsibilities:
  • Develop comprehensive end-to-end go-to-market planning for product launches, including strategic positioning and messaging that resonates across global markets.
  • Collaborate closely with product teams to represent customer voices and ensure localized campaigns effectively target each region.
  • Craft distinctive content and oversee global product promotion campaigns that drive measurable growth.
  • Leverage data-driven marketing initiatives and cross-functional collaboration with sales and other teams to achieve key performance indicators.
Qualifications and Experience:
  • At least 10 years of product marketing experience, including leadership roles overseeing regional or global teams.
  • Strong track record of launching and scaling B2B technology products in fintech, payments, financial services, or SaaS.
  • Cross-functional leadership, deep understanding of global markets, and ability to adapt messaging across cultures.

This is an excellent opportunity for a seasoned professional to lead global product marketing efforts at scale, shaping the company's narrative and driving growth on the international stage.



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