Community Engagement Manager
5 days ago
We are seeking a highly experienced Community Relations Director to lead our corporate communications and marketing initiatives. This role will play a crucial part in engaging stakeholders, promoting the Foundation's advocacy for successful ageing, and developing strategic partnerships with businesses, government agencies, and other organizations.
About TSAO FOUNDATION
TSAO FOUNDATION is a not-for-profit organization dedicated to making positive contributions to the community while effectively positioning our brands. We are committed to creating an inclusive society that values the wellbeing and potential of older persons.
Responsibilities- Campaign Development: Develop and implement robust corporate communications strategies to engage stakeholders and promote the Foundation's advocacy for successful ageing.
- Brand Management: Oversee corporate branding and marketing communications on all platforms to develop the strategic direction for media and market engagement through publicity, publications, and campaigns.
- Marketing Analysis: Assess marketing trends, competitor insights, brand audiences, and clients' journey to drive engagement and execute campaigns that increase brand reach.
- Compliance and Quality: Ensure integrity, consistency, and quality standards of executive visibility in related practices and in brand communications across the Foundation, including the editorial board, and ensure compliance with regulatory guidelines.
- Policies and Partnerships: Develop and implement policies on volunteer and donor stewardship to increase and enhance valued partnerships.
- Expansion and Collaboration: Assist with the expansion of cooperative partnerships with businesses, government agencies, and other organizations.
- Counsel and Development: Provide counsel to the Senior Management and Board of Directors regarding present and potential public relations concerns and opportunities for expansion of community engagement. Undertake staff development and budget management and contribute to the overall organisational development.
- A minimum degree in Marketing/Mass Communications or related fields with 12-15 years of experience in marketing and corporate and PR communications.
- Strong supervisory experience leading a small team of communications specialists, including volunteer and donor stewardship.
- Possess an understanding of local and regional marketing trends in the healthcare, community care, and preferably eldercare industries.
- An advocate for the Foundation's vision for positive change as a not-for-profit organization.
- A champion for the wellbeing and potential of older persons in an inclusive society.
- Able to engage internal stakeholders at all levels to support the buy-in and approval of Communications programmes and strategies proposed.
- Creative and innovative with attention to detail.
- Excellent communication and writing skills in English and Mandarin.
The estimated salary for this role is $120,000 - $150,000 per annum, commensurate with experience and qualifications. The package includes a comprehensive benefits program, professional development opportunities, and a supportive work environment.
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