Strategic Brand Communications Lead

12 hours ago

Singapore M-DAQ GLOBAL PTE. LTD. Full time
About the Role

We are seeking a highly skilled and experienced Strategic Brand Communications Lead to lead and integrate our external and internal communications strategies with a strong focus on brand management.

This role is pivotal in shaping and communicating our corporate identity, fostering employee engagement, and driving public perception. The ideal candidate will combine expertise in PR, media relations, content creation, and brand strategy to deliver impactful, cohesive messaging across all touchpoints.

Key Responsibilities:

  • External Communications & Public Relations
    • Develop and implement PR strategies as part of an integrated marketing plan to achieve overall business objectives.
    • Act as the main point of contact for media, responding to media inquiries and escalating to senior leadership when appropriate.
    • Handle all media relations, proactively pitching story angles and company updates, and maintaining a database of key APAC media contacts.
    • Develop and edit news releases, speeches, articles, interviews, and other editorial content.
    • Design and execute crisis communication strategies and manage real-time responses.
    • Undertake active media monitoring to identify opportunities and mitigate risks.
  • Internal Communications
    • Develop and implement an internal communications strategy to align employees with the company's mission, vision, and brand identity.
    • Create and manage internal communication channels (newsletters, intranet, town halls, etc.).
    • Collaborate with HR to enhance employee engagement through storytelling and branding initiatives.
    • Support leadership communication, crafting messages, presentations, and engagement strategies for internal audiences.
  • Brand Management
    • Oversee the development and implementation of the overarching brand strategy, ensuring alignment across all internal and external channels.
    • Ensure consistent messaging and brand application across all content, marketing materials, and communications.
    • Manage the company's brand voice and identity guidelines, ensuring adherence in all touchpoints.
    • Conduct regular brand audits and collaborate with cross-functional teams to strengthen brand equity.
  • Content Development & Digital Strategy
    • Support content development and management across all channels, including the website, social media, campaigns, newsletters, and marketing collaterals.
    • Collaborate with marketing teams to integrate brand messaging into campaigns and other initiatives.
    • Monitor and analyze engagement metrics to refine content strategies and maximize impact.
  • Stakeholder Engagement
    • Support the CEO and leadership team in engagements with external stakeholders, including media appearances and key events.
    • Partner with internal departments (e.g., HR, marketing, product) to ensure alignment and consistency in messaging.
  • Strategic Insights & Reporting
    • Monitor industry trends and competitors to inform strategic decisions and enhance communication approaches.
    • Analyze the effectiveness of communication and branding strategies, providing regular updates and recommendations to senior leadership.

Salary: SGD 120,000 - 180,000 per annum

Bachelor's degree in Mass Communications, Corporate Communications, Journalism, Social Sciences, Business Administration, or a related field.

At least 5 years' experience in integrated communications, including PR, media relations, and brand management.

Demonstrated success in managing internal and external communications with measurable impact.

Expertise in social media channels and digital communication tools.

Experience with crisis communication and reputation management.

Strong commercial acumen; experience in financial or fintech industries is a plus.

Exceptional communication and storytelling skills, with the ability to influence outcomes.

Advanced proficiency in MS Excel and MS PowerPoint for reporting and presentations.

Detail-oriented, resourceful, and capable of managing multiple priorities in a dynamic environment.

Experience in managing cross-functional teams and external agencies.

Strong understanding of branding principles and their application in a corporate setting.

Analytical mindset with experience in tracking and optimizing communication strategies using KPIs.

  • Strategic Brand Communications Director

    5 days ago

    Singapore M-DAQ GLOBAL PTE. LTD. Full time

    Role OverviewM-DAQ Global is a leading fintech group specializing in foreign exchange (FX) and payment solutions that facilitate seamless cross-border transactions for businesses worldwide.We are seeking an experienced Strategic Brand Communications Director to lead and integrate our external and internal communications strategies with a strong focus on...

  • Strategic Communications Lead for Brand Growth

    2 days ago

    Singapore PSB ACADEMY PTE. LTD. Full time

    Join PSB Academy PTE. LTD. as a highly skilled Strategic Communications Lead, responsible for elevating the brand's image and reputation through effective communications strategies.About the RoleThis exciting opportunity requires a seasoned professional with at least 5 years of experience in Brand Communications, Public Relations, Social Media, and Content...

  • Strategic Brand Communications Specialist

    3 weeks ago

    Singapore United Overseas Bank Full time

    Are you a marketing professional looking to take your career to the next level? We have an exciting opportunity for a Strategic Brand Communications Specialist to join our team at United Overseas Bank. In this role, you will be responsible for developing and implementing brand campaigns that drive engagement and awareness among our target audience.About...

  • Strategic Communications Lead

    2 weeks ago

    Singapore Careers@Gov Full time

    Job DescriptionWe are seeking a highly skilled Strategic Communications Lead to join our team at Careers@Gov.Key ResponsibilitiesDevelop and implement communication strategies to achieve organizational goals, including media relations, brand management, and strategic communications planning.Manage responses to key stakeholders, internal departments, external...

  • Strategic Brand Communications Professional

    12 hours ago

    Singapore SINGAPORE NATIONAL EMPLOYERS FEDERATION Full time

    About the RoleWe are seeking a highly skilled Strategic Brand Communications Professional to join our team at SINGAPORE NATIONAL EMPLOYERS FEDERATION (SNEF). This is an exciting opportunity to develop and execute a results-driven communications strategy that drives the SNEF brand relevancy and consistency.Job DescriptionThe successful candidate will be...

  • Director of Strategic Communications and Brand Management

    5 days ago

    Singapore THE RICE COMPANY LIMITED Full time

    Job OverviewThe Director of Strategic Communications and Brand Management will be responsible for overseeing the overall marketing, campaigns, and communication activities for THE RICE COMPANY LIMITED. This role will lead and manage cross-functional teams to deliver impactful campaigns and materials aligned with the company's objectives.

  • Strategic Account Director

    4 weeks ago

    Singapore Publicis Communications Full time

    Job OverviewWe are seeking a highly skilled Strategic Account Director to join our team at Publicis Communications. In this role, you will be responsible for leading the work on some of the most popular consumer brands in the world.

  • Strategic Corporate Branding Lead

    5 days ago

    Singapore TRUST RECRUIT PTE. LTD. Full time

    Job OverviewWe are seeking a seasoned professional to lead our corporate branding efforts, driving strategic initiatives that enhance our reputation and engagement across the Asia and Oceania region.Key ResponsibilitiesDevelop and Execute Brand StrategyCollaborate with senior leadership to define and implement a comprehensive brand strategy, aligning with...

  • Strategic Brand Marketing Lead

    5 days ago

    Singapore WCT (S) SYSTEMS PTE. LTD. Full time

    As a Strategic Brand Marketing Lead at YMM Kitchen PTE LTD, you will oversee all social media for company outlets and the Marketing department.You will implement a strategy to promote outlet brand, service, and goodwill, ensuring the company communicates the right messaging to attract prospective customers and retain existing ones.Your key responsibilities...

  • Strategic Branding

    1 day ago

    Singapore FLINTEX CONSULTING PTE. LTD. Full time

    Job OverviewWe are seeking an experienced Strategic Branding & Marketing Lead to join our team at FLINTEX CONSULTING PTE. LTD. The successful candidate will have a proven track record in developing and executing integrated marketing campaigns across various channels.About the RoleThis role offers a unique opportunity to collaborate with key stakeholders,...

  • Strategic Brand Creative Lead

    7 days ago

    Singapore TRACYEINNY COMPANY PTE. LTD. Full time

    Job SummaryWe are seeking a highly creative and strategic Brand Creative Lead to join our team at TRACYEINNY COMPANY PTE. LTD.About UsTracyeinny is a clothing brand that celebrates women of all shapes, sizes, and backgrounds. We empower women to free themselves from societal constraints and radiate self-confidence. Our commitment to inclusivity has led us to...

  • Strategic Marketing Communications Lead

    7 days ago

    Singapore MUSLIMIN TRUST FUND ASSOCIATION Full time

    About UsThe Muslimin Trust Fund Association (MTFA) is a leading charitable organization dedicated to supporting the underprivileged in our community through various services.Guided by our principle of "Towards a sincere pursuit of Ihsan", we aim to create positive impacts within the communities we serve.Job SummaryWe are seeking a highly skilled Strategic...

  • Strategic Communications Manager for Luxury Brand

    7 days ago

    Singapore MICHAEL PAGE INTERNATIONAL PTE LTD Full time

    About the RoleWe are seeking a highly skilled Strategic Communications Manager to join our team at MICHAEL PAGE INTERNATIONAL PTE LTD. This exciting opportunity will see you lead and implement effective communications strategies to drive business growth and brand awareness.The successful candidate will have a degree in Mass Communications/Marketing or a...

  • Strategic Branding Director

    1 day ago

    Singapore TRUST RECRUIT PTE. LTD. Full time

    At Trust Recruit Pte. Ltd., we are seeking a seasoned Strategic Branding Director to lead our corporate branding and strategy team.Job Description:We offer an attractive salary of SGD $120,000 per annum for this role, commensurate with your experience and qualifications.The successful candidate will be responsible for developing and executing the company's...

  • Strategic Communications Branding and Marketing Specialist

    5 days ago

    Singapore SINGAPORE NATIONAL EMPLOYERS FEDERATION Full time

    About SNEFSINGAPORE NATIONAL EMPLOYERS FEDERATION (SNEF) is a non-profit organization that advocates for the interests of employers in Singapore. With a strong presence in the local business community, SNEF plays a crucial role in shaping employment policies and practices that benefit both employers and employees.Job Title: Assistant Manager/Manager (SCU) -...

  • Strategic Corporate Communications Lead

    3 days ago

    Singapore WECRUIT PTE. LTD. Full time

    About the Role:We are seeking a highly skilled and experienced Strategic Corporate Communications Lead to join our team at Wecruit Pte Ltd. This is a dynamic opportunity for an individual with a strong background in corporate communications, media relations, and stakeholder engagement.Job Summary:The Strategic Corporate Communications Lead will be...

  • Strategic Brand Manager

    3 weeks ago

    Singapore Meinhardt Singapore Pte Ltd Full time

    Marketing Communications RoleMeinhardt Singapore Pte Ltd is looking for a Marketing Communications Lead to drive strategic marketing and communications planning and execution.Key Responsibilities:Support the Group Marketing, Communications and Branding Team in driving strategic marketing and communications planning and execution.Develop themed narratives for...

  • Strategic Communications Lead

    5 days ago

    Singapore PSB ACADEMY PTE. LTD. Full time

    We are seeking a highly skilled Strategic Communications Lead to join our team at PSB Academy PTE LTD. This role will involve developing and executing local and regional communications strategies, as well as managing media relationships with key news media and public relations agencies.The successful candidate will have at least 5 years of experience in...

  • Strategic Branding Director

    3 days ago

    Singapore PASONA SINGAPORE PTE. LTD. Full time

    Corporate Branding and Strategy Role OverviewPASONA SINGAPORE PTE. LTD. is seeking an experienced Strategic Branding Director to join their team in Tanjong Pagar, Singapore.About the JobThis role offers a competitive salary of up to SGD $8,000 (dependent on experience) with opportunities for growth and professional development.Job DescriptionThe successful...

  • Strategic Brand Ambassador

    7 days ago

    Singapore GANAPATHY SERVICES Full time

    Job Description:We are seeking a highly skilled Strategic Brand Ambassador to join our team at GANAPATHY SERVICES.Job Summary:The Strategic Brand Ambassador will be responsible for driving business growth through effective marketing strategies, identifying new business leads, and increasing brand awareness.Key Responsibilities:Evaluate and optimize marketing...