
Digital Marketing Content Creator
16 hours ago
We are seeking a skilled marketing content specialist to join our team.
This role involves creating engaging social media content, managing brand presence, and overseeing user-generated content (UGC) collaborations with key opinion leaders (KOLs).
Key Responsibilities:
- Social Media Content Creation:
- Develop a content calendar for social media platforms tailored to the needs of various industries.
- Familiarize yourself with current social media trends and adapt them to content wisely.
- Oversee content filming and photography, ensuring visuals align with brand guidelines and resonate with the target audience.
- Work closely with senior marketing managers to produce on-brand content for social media, blogs, and digital campaigns.
- Brand Representation:
- Act as the face of the brand, representing values and vision through engaging and authentic content.
- Be comfortable representing the brand in front of the camera.
- Collaborate with marketing teams to ensure messaging and tone of content align with target market expectations.
- UGC and KOL Management:
- Manage UGC acquisition, selection, and engagement to boost brand awareness and community engagement.
- Work with KOLs to create and manage collaborations, partnerships, and campaigns that elevate brand presence and drive engagement.
- Develop relationships with UGC creators, influencers, and KOLs to ensure high-quality content output.
- Backend Work & Shopify Management:
- Support the team with backend tasks, including product listings, content updates, and ensuring smooth functioning of Shopify stores.
- Track and report on digital campaign performance and suggest improvements based on analytics and feedback.
Requirements:- Proven experience in a similar marketing role with a focus on content creation and social media management.
- Video content creation and editing skills.
- Proficiency in Adobe Creative Suite.
- Comfortable representing brands in front of the camera.
- Strong understanding of social media platforms and digital marketing trends.
- Experience managing UGC and influencer/KOL collaborations.
- Familiarity with Shopify, including content management, product listings, and reporting tools.
- Excellent communication, organization, and project management skills.
- Ability to work in a fast-paced environment and handle multiple priorities.
- A passion for beauty, skincare, and parenting products.
Preferred Skills:- Knowledge of SEO best practices.
- Experience with analytics tools.
We offer a meal allowance, performance bonus, and insurance benefits.
This is an associate-level full-time position within the marketing department.
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