Experiential Marketing Specialist

5 days ago


Singapore This is an IT support group Full time

Mandai Wildlife Group is seeking an experienced Experiential Marketing Specialist to join our team. The successful candidate will be responsible for developing and implementing experiential marketing strategies across our wildlife parks and nature reserve.

Main Duties & Responsibilities

  • Develop and implement experiential marketing strategies that align with Mandai's brand values and meet commercial targets.
  • Collaborate with internal stakeholders to integrate marketing and business objectives.
  • Design and deliver engaging experiential marketing activations, including events and programming.
  • Measure and evaluate the effectiveness of experiential marketing activities, providing insights to inform future activations.

Job Requirements

  • Degree in Marketing, Communications, or the equivalent.
  • At least 8 years of relevant experience in experiential marketing or related fields.
  • Proven track record of developing and executing successful experiential marketing campaigns.
  • Excellent creativity, problem-solving, and analytical skills.


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