Growth Content Strategist

1 week ago

Singapore beBeeContent Full time $90,000 - $120,000
About the Role

We are seeking a skilled Growth Content Manager to lead our content production and drive SEO growth. As a key member of our Marketing team, you will be responsible for creating and editing high-quality content that builds brand authority, drives awareness, and boosts organic traffic.

As a Growth Content Manager, your primary focus will be on leading content production to fuel SEO growth, ensuring everything you produce is optimised for search, aligned with our brand voice, and genuinely engaging for our audiences.

You will collaborate closely with our SEO team and cross-functional stakeholders to identify topics, trends, and opportunities that support our business goals. This role requires strong project management and writing skills, a solid understanding of SEO best practices, and the ability to work both independently and collaboratively.

Key Responsibilities:
  • Develop and execute SEO-driven content strategies that align with business goals and resonate with target audiences across blog posts, landing pages, and other web assets
  • Create and edit high-quality, engaging, and relevant content that balances SEO optimisation with a reader-first approach
  • Collaborate with cross-functional teams—including design, product marketing, and regional marketers—to ensure content consistency and impact
  • Stay current with industry trends and best practices in SEO, content marketing, and digital strategy
  • Manage the editorial calendar and oversee content production timelines
  • Work with a network of freelancers and/or agencies to ensure content quality accurately reflects our value propositions
  • Provide editorial feedback and guidance to junior writers and external contributors as needed
  • Fact-check all content and ensure accuracy, correct grammar, and alignment with editorial standards
  • Support the publishing and formatting of content within our Content Management System (CMS)
  • Maintain high editorial standards while ensuring deadlines and performance targets are met
  • Establish and optimise workflows for content planning, development, and approval
  • Identify content gaps and propose ideas to improve quality, engagement, and on-page experience (including UI/UX considerations)
  • Partner closely with our SEO team to grow blog traffic in line with quarterly goals

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