Brand Storyteller

6 days ago


Singapore GRIT Full time
Content Marketing Manager
Join GRIT as a senior Content Marketing Manager and contribute to driving engagement, generating leads, and supporting client acquisition through the development and execution of comprehensive, commercially focused content strategies. As a leader in this role, you'll guide team members in creating content pillars and deliverables that align with GRIT's business objectives, including driving first trades, active client engagement, and retention. Other key responsibilities include planning and executing integrated content programs that support brand building, acquisition, engagement, and retention initiatives, identifying opportunities to drive innovation through content across various channels, leveraging emerging industry trends and technologies, and managing campaign budgets to ensure spending remains within allocated limits.

Requirements
The successful candidate will have a Bachelor's degree in Marketing, Communications, Business, Finance, or a related discipline, coupled with 6–8 years of experience in content marketing, digital marketing, or similar fields, including leadership and team management. A demonstrated expertise in the financial services industry, ideally within online trading, CFD trading, share dealing, or fintech, is essential. The successful candidate will also have proven ability to develop and execute content strategies that drive engagement, generate leads, and support client acquisition, strong background in creating and managing omnichannel content strategies, solid knowledge of SEO, SEM, and content performance analytics, and exceptional written and verbal communication skills in English.

What We Offer
GRIT offers a competitive salary and benefits package, flexible work arrangements, and opportunities for professional growth and development.
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