Business Development Marketing Professional

6 days ago


Singapore WORKFORCE ADVANCEMENT FEDERATION LTD. Full time
Marketing Communications Specialist

The Workforce Advancement Federation LTD seeks a skilled Marketing Communications Specialist to join its team. The successful candidate will be responsible for developing and implementing marketing strategies that align with the company's goals and objectives.

Critical Responsibilities:

  1. Develop impactful marketing and communications plans, including integrated strategies and compelling messages, to convey the federation's value proposition.

  2. Manage and maintain the federation's digital presence through social media accounts, email campaigns, and other relevant platforms.

  3. Establish and nurture relationships with diverse stakeholders, including industry partners, government entities, and other organizations.

  4. Plan, promote, and execute events hosted by the federation, such as conferences, workshops, and networking sessions.

  5. Design and implement strategies to engage current members and attract new ones, highlighting the benefits of membership and promoting participation in federation programs and events.

  6. Conduct market research to understand member needs and challenges, tailoring communication strategies accordingly.

Requirements:

  • Degree or diploma in related fields such as Mass Communications, Marketing, or PR.
  • 1 year's experience in B2B Marketing preferred.
  • Knowledge and proficiency in design software such as Photoshop, Illustrator, InDesign, Canva, and video editing tools is an asset.

Estimated Salary: $65,000 - $80,000 per annum, commensurate with qualifications and experience. We offer a dynamic work environment, opportunities for growth and development, and a competitive compensation package.



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