AI Marketing Strategist
4 days ago
Job Description:
We are seeking a highly skilled and motivated individual with expertise in product marketing, preferably in AI, cloud computing, or related fields. As our ideal candidate, you will possess a deep understanding of AI technologies, market trends, and customer needs.
In this role, you will be responsible for developing and executing comprehensive marketing strategies for Alibaba Cloud's AI products and solutions in international markets to drive business growth and lead generation. You will work closely with cross-functional teams, including product, sales, and regional marketing teams, to ensure successful product launches and revenue growth.
- Develop and execute comprehensive marketing strategies for Alibaba Cloud's AI products and solutions tailored to international markets.
- Collaborate with product teams to understand product roadmaps, features, and value propositions, translating them into compelling marketing messages.
- Lead end-to-end GTM international campaigns for new AI product launches across multiple markets, ensuring alignment with business goals and market demands.
- Conduct in-depth market research and competitive analysis to stay ahead of industry trends and identify opportunities for differentiation.
- Monitor AI market dynamics, customer feedback, and competitor activities to inform product positioning and marketing strategies.
- Drive customers through the learning, trial, and usage phases to ultimately lead to leads generation for sales and purchase conversion.
Required Skills and Qualifications:
To succeed in this role, you should possess the following skills and qualifications:
- Bachelor's degree in Marketing, Business, Computer Science, or a related field.
- Minimum of 8 years of experience in product marketing, preferably in AI, cloud computing, SaaS, or related fields.
- Experienced online acquisition marketer with commercial background.
- Familiarity with AI use cases across international markets and industries.
- Strong analytical skills, with the ability to interpret data and make informed decisions.
- Ability to work in a fast-paced, dynamic environment and manage multiple projects simultaneously.
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