Strategic Marketing Director for Arts Development

1 week ago


Singapore Careers@Gov Full time

About the Role

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Careers@Gov is seeking a highly skilled Strategic Marketing Director for Arts Development to join our team.

The ideal candidate will have a proven track record in developing and implementing marketing strategies that drive audience growth and engagement in the arts sector.

About You

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  • You hold a Bachelor's degree in Marketing, Communications, Media Studies or a related field.
  • You have 2-6 years of experience in corporate, digital and marketing communications, with expertise in branding and arts marketing.
  • You possess strong organisational and project management skills, with the ability to work effectively with diverse stakeholders.
  • You are proficient in data analysis and CRM tools, with experience in digital marketing platforms and social media management.
  • You are passionate about the local arts and culture scene, with a deep understanding of its nuances and opportunities.

About the Job

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As a Strategic Marketing Director for Arts Development, you will be responsible for:

Data-driven Marketing Strategies:

  • Developing and implementing data-driven marketing strategies to grow arts audience attendance and participation.
  • Analysing audience data and insights to identify trends, preferences, and opportunities for growth.
  • Monitoring and reporting on audience metrics and performance of marketing initiatives.

Budget Management:

  • Managing the marketing budget effectively to achieve strategic objectives.

Team Collaboration:

  • Working closely with internal stakeholders to provide strategic counsel and support in marketing communications.
  • Maintaining strong relationships with external stakeholders, including creative and marketing agencies, media buying agencies, and marketing partners.

What We Offer

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We offer a competitive salary of SGD $80,000 - $120,000 per annum, commensurate with experience, as well as opportunities for professional growth and development in a dynamic and supportive environment.

Join us in shaping the future of arts marketing in Singapore and make a meaningful impact on our community


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