Marketing and CRM Professional

1 week ago


Singapore RECRUIT EXPRESS PTE LTD Full time
Job Summary

We are seeking a highly skilled Marketing and CRM professional to join our team at RECRUIT EXPRESS PTE LTD. The ideal candidate will have a strong background in marketing and CRM, with a proven track record of success in customer retention and loyalty.

Key Responsibilities

The successful candidate will be responsible for supporting the General Manager, Marketing & CRM, and working closely with the Brand Principal. Key responsibilities include:

  • Maintaining and monitoring customer and prospect databases and behavior trends to ensure data quality, accuracy, and regular updating
  • Promoting data input practices and processes across the team
  • Regular evaluation of customer touch points, CRM processes, database management cleansing, customer retention activities, and aftersales lifestyle management

Customer Loyalty

The successful candidate will also be responsible for devising and developing a compelling value proposition for customer retention by highlighting aftersales services and benefits available at key touch points. This will include setting up automated communications based on customer segments and lifecycle touch points.

Requirements and Skills

The ideal candidate will have a Bachelor's Degree in Marketing, Communications, Business Administration, or a relevant discipline, and at least 4 years of proven experience as a Marketing or CRM Executive or similar role. Key skills include CRM, market research, customer retention, asset management, lifestyle, Microsoft Excel, aftersales, customer loyalty, marketing strategy, marketing communications, administration, data quality, marketing, retail banking, communication skills, Google Analytics, data analytics, pricing, databases, and financial services.

About Us

RECRUIT EXPRESS PTE LTD is a leading recruitment agency with a strong reputation for delivering high-quality candidates to our clients. We are committed to providing a supportive and inclusive work environment for our employees, and we offer a range of benefits and opportunities for career development.
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