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Public Relations Specialist

2 weeks ago

Singapore PERSOLKELLY Singapore Pte Ltd (Formerly Kelly Services Singapore Pte Ltd) Full time

About the Role:

The Public Relations Specialist will play a key role in developing and executing strategies to promote Learning & Development initiatives, focusing on brand awareness, program visibility, and employee engagement.

Responsibilities:

  • Develop and execute engagement strategies to promote L&D initiatives
  • Built and maintain relationships with key media outlets, bloggers, and influencers
  • Draft press releases, EDMs, articles, social media content, and other materials to highlight the impact and value of L&D programs
  • Plan and coordinate events that showcase the company's L&D efforts
  • Position L&D leaders and employees as thought leaders by securing speaking opportunities, awards nominations, and media features
  • Work closely with executives, learning program managers, and employees to gather feedback, develop success stories, and foster positive relationships
  • Track and report on Public Relations activities and engagement metrics

Requirements:

  • Bachelor's degree in Public Relations, Communications, Marketing, or a related field
  • 2+ years of experience in public relations, preferably with exposure to learning & development, education, or corporate communications
  • Proven ability to create and execute successful Public Relations campaigns with measurable results