Senior Digital Marketing Strategist

4 days ago


Singapore beBeeDigitalMarketing Full time $80,000 - $120,000
Senior Digital Marketing Strategist

We are seeking an experienced Senior Digital Marketing Strategist to lead our digital marketing efforts and drive business growth.

  • About the Role:
  • Create and execute data-driven digital marketing strategies across search engines, social platforms, and email marketing campaigns.
  • Develop and manage ad campaigns, optimize performance, and monitor ROI.

Responsibilities:

  • Plan, execute, and optimise paid media campaigns across multiple channels.
  • Conduct keyword research and write compelling ad copies.
  • Perform A/B testing on creatives, landing pages, and targeting strategies.
  • Monitor daily campaign performance and adjust bidding strategies.
  • Generate weekly/monthly reports on campaign KPIs (CTR, CPC, ROAS, Conversions).

Requirements:

  • Degree in Marketing, Business, or related discipline.
  • Minimum 2 years' experience in digital marketing, PPC, and social media campaigns.
  • Proven track record of managing online advertising budgets with strong results.
  • Proficient in Google Ads, Google Analytics, Tag Manager, and tracking tools.


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