Digital Growth Strategist

5 days ago


Singapore TIKTOK PTE. LTD. Full time
Company Overview
TikTok PTE. LTD. is a global leader in short-form mobile video, inspiring creativity and bringing joy to over 1 billion users worldwide. Our mission is to create an inclusive space where employees are valued for their skills, experiences, and unique perspectives.

About the Role
We are seeking a Digital Growth Strategist to join our User Growth (UG) team, responsible for the growth of TikTok's international short video products. As a key member of our team, you will develop customized growth strategies, analyze data, and drive business growth goals. The ideal candidate will have a strong understanding of international market trends and experience in building marketing campaigns for user acquisition and brand awareness objectives.

Job Description
Key Responsibilities:
  • Develop and execute quantitative analyses of data to inform growth strategies
  • Manage segments of larger corporate initiatives, collaborating with cross-functional teams
  • Analyze competitive landscapes and deliver key insights on mobile industry trends
  • Develop and own dashboards to monitor marketing channel performance
  • Explore new growth marketing opportunities, including performance channels and other possibilities

Requirements and Qualifications
To be successful in this role, you will need:
  • 5+ years of strategic planning, management consulting, or investment banking experience
  • Experience performing research and in-depth data analysis to develop business strategy
  • BA/BS degree
  • Experience building go-to-market strategies for fast-growing mobile applications or products

What We Offer
TikTok offers a dynamic work environment, competitive salary range of SGD $120,000 - SGD $180,000 per annum, and excellent benefits package.

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