Artistic Marketing Specialist
2 days ago
Singapore Ballet Limited is seeking a passionate and creative Artistic Marketing Specialist to drive audience engagement and support our growth as a leading dance company and premier centre for dance education.
About UsAs Singapore's premier professional dance company, we stage six seasons a year and run several outreach events to engage new audiences. Our goal is to be a pivotal part of the cultural landscape of our nation.
This role will be responsible for developing and executing marketing strategies that promote our performances, programs, and initiatives, driving audience engagement, ticket sales, and brand awareness.
Key Responsibilities- Develop and implement marketing campaigns for performances, events, and outreach programs.
- Create compelling content for various platforms, including social media, website, email newsletters, and print materials.
- Collaborate with designers to produce marketing collateral (posters, brochures, ads, programme booklets, etc.).
- Manage and grow our organization's social media presence across multiple channels.
- Monitor and analyze campaign performance, adjusting strategies to maximize impact and engagement.
- Drive PR initiatives such as outreach to media outlets, influencers, and partners to secure promotional coverage.
- Maintain and update the website with relevant content and news.
- Manage marketing budgets and ensure cost-effective execution of campaigns.
- In charge of Front-Of-House during productions (e.g. recruitment of volunteers, planning of merchandise to sell, publicity of upcoming performances)
- Degree or diploma in Marketing, Communications, Arts Management, or related field.
- Preferably 2 years of experience in marketing
- Strong proficiency in digital marketing tools and platforms (social media, email marketing, digital marketing, Google Analytics, etc.).
- Excellent verbal and written communication skills.
- Creative thinking with attention to detail and a passion for storytelling.
- Ability to work under pressure and manage multiple projects simultaneously.
- Strong organizational skills and a proactive, team-oriented attitude.
- Knowledge of the ballet and performing arts scene is a plus.
Estimated Salary: SGD $4,500 - $6,000 per month
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