Digital Marketing Strategist

3 days ago


Singapore CENTURION CORPORATION LIMITED Full time

About the Role

We are seeking a highly skilled Digital Marketing Strategist to join our team at CENTURION CORPORATION LIMITED. This is an exciting opportunity for a talented and experienced professional to take on a key role in driving our digital marketing efforts forward.

Job Description:

As a Digital Marketing Strategist, you will be responsible for developing and implementing comprehensive digital marketing strategies that align with our business objectives. This includes managing and optimizing our website's online presence, improving search engine rankings, and driving conversions through targeted campaigns.

Main Responsibilities:

  • Develop and execute effective SEO/SEM strategies to improve our website's visibility and ranking in search engine results.
  • Manage and implement on-page and off-page SEO techniques to enhance our website's credibility and authority.
  • Conduct keyword research and analysis to identify opportunities and inform content strategies.
  • Perform competitor analysis to stay ahead of industry trends and competitors' digital marketing strategies.
  • Manage and optimize Google Ads and other paid online advertising channels to maximize ROI.
  • Collaborate with our development team to ensure technical SEO best practices are implemented and maintained.
  • Monitor and analyze campaign performance data to inform future strategy and optimization efforts.

Requirements:

  • Minimum 3 years of experience in a similar SEO/SEM role with a proven track record of improving rankings and driving paid search campaigns.
  • Proficient with hands-on implementation experience with SEO/SEM consoles and third-party tools such as GA4, Google Ads, SEMrush, and Moz.
  • Strong understanding of digital marketing principles, programmatic advertising, and relevant data analytics.
  • Up-to-date knowledge of search engine algorithms and best practices in web and mobile SEO.
  • Ability to work independently and collaboratively as part of a team, with strong analytical and problem-solving skills.

Salary Range: SGD $80,000 - SGD $120,000 per annum, depending on experience.



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